Case Studies

Concierge program for ultra-rare disease

A recently-launched drug for an ultra-rare disease was shown to be an effective alternative to surgery but was underprescribed, due (at least in part) to a lack of awareness by HCPs of its therapeutic efficacy.

Learn how nurses educated HCPs while introducing a patient concierge program that included discussions on avoiding surgery and improving health outcomes.

Educating consumers to drive medical device sales

A knee replacement device manufacturer with a goal of increasing sales conducted research that indicated if patients needing a knee replacement requested a specific device brand, their doctor used that brand more than 75% of the time.

Learn how a nurse-led support center led to more informed outcomes by helping consumers understand the differences in devices, including providing material to support their visit with their doctor.

Supporting patients through treatment side effects

An emerging pharma company with an oncology drug in late-stage clinical trials and a limited budget began planning their outsourcing strategy. The drug had promising efficacy but only if patients could endure the side effects that often occurred in the early months of treatment.

Learn how a highly-skilled team, using text and phone, provided a cost-effective patient concierge program to educate patients on the expected adverse effects and their typical duration. Also learn how that program led to providing an efficient suite of interrelated solutions, including Medical Information, 24/7 patient support, virtual MSL services, and conference/symposium support.